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Variables","/en/settings/variables","en/9.settings/7.variables","i-lucide-variable",{"id":340,"title":61,"body":341,"description":773,"extension":774,"links":775,"meta":776,"navigation":777,"path":62,"seo":778,"stem":63,"__hash__":780},"docs_en/en/10.blaster/3.increase-limit.md",{"type":342,"value":343,"toc":756},"minimark",[344,349,370,374,378,386,390,450,457,468,472,482,489,495,500,507,524,555,559,570,574,577,581,591,606,609,613,616,648,655,659,666,673,676,682,686,693,697,702,706,710,718,725,729,733,737,741],[345,346,348],"h2",{"id":347},"video-walkthrough","Video Walkthrough",[350,351,357],"div",{"className":352},[353,354,355,356],"relative","w-full","aspect-video","my-6",[358,359],"iframe",{"className":360,"src":365,"title":366,"frameBorder":367,"allow":368,"allowFullScreen":369},[361,362,354,363,364],"absolute","inset-0","h-full","rounded-lg","https://www.youtube.com/embed/2gzkj2XBzjw","How to Increase WhatsApp Blast Limit","0","accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share",true,[345,371,373],{"id":372},"why-you-have-a-limit","Why You Have a Limit",[375,376,377],"p",{},"WhatsApp limits how many unique customers your business can message in a rolling 24-hour window. This is set by Meta, not ReplyLa. The limit protects users from spam and protects your account from getting flagged.",[375,379,380,381,385],{},"Your tier decides how many ",[382,383,384],"strong",{},"new conversations"," you can start within that rolling 24-hour window. Replies to incoming messages don't count toward this limit.",[345,387,389],{"id":388},"messaging-tiers","Messaging Tiers",[391,392,393,406],"table",{},[394,395,396],"thead",{},[397,398,399,403],"tr",{},[400,401,402],"th",{},"Tier",[400,404,405],{},"Unique customers per 24h",[407,408,409,418,426,434,442],"tbody",{},[397,410,411,415],{},[412,413,414],"td",{},"Tier 1",[412,416,417],{},"250",[397,419,420,423],{},[412,421,422],{},"Tier 2",[412,424,425],{},"2,000",[397,427,428,431],{},[412,429,430],{},"Tier 3",[412,432,433],{},"10,000",[397,435,436,439],{},[412,437,438],{},"Tier 4",[412,440,441],{},"100,000",[397,443,444,447],{},[412,445,446],{},"Tier 5",[412,448,449],{},"Unlimited",[375,451,452,453,456],{},"New WhatsApp Business accounts start at ",[382,454,455],{},"Tier 1 (250)"," by default.",[375,458,459,460,467],{},"For the latest official numbers, see ",[461,462,466],"a",{"href":463,"rel":464},"https://developers.facebook.com/documentation/business-messaging/whatsapp/messaging-limits",[465],"nofollow","Meta's Messaging Limits documentation",".",[345,469,471],{"id":470},"how-to-move-up-a-tier","How to Move Up a Tier",[375,473,474,475,477,478,481],{},"If you're a new user on ",[382,476,455],{},", you can move up to the next tier by meeting ",[382,479,480],{},"either one"," of these two paths:",[375,483,484],{},[485,486],"img",{"alt":487,"src":488},"How to unlock your messaging limits","/screenshots/blaster/business-status-paths.png",[375,490,491],{},[492,493,494],"em",{},"Source: Meta WhatsApp Business documentation",[496,497,499],"h3",{"id":498},"option-1-complete-business-verification","Option 1: Complete Business Verification",[375,501,502,503,506],{},"Submit ",[382,504,505],{},"Business Verification"," in Meta Business Manager. You'll need to upload official documents (e.g., business registration, utility bill) that match your business name and address.",[508,509,510,521],"ul",{},[511,512,513,516,517,520],"li",{},[382,514,515],{},"Expected time:"," typically ",[382,518,519],{},"a few days up to 4 weeks",", depending on Meta's review queue and how clean your documents are. Most businesses get a result within 1-2 weeks.",[511,522,523],{},"Once verified, your tier upgrade is applied automatically.",[525,526,527,532,549],"warning",{},[375,528,529],{},[382,530,531],{},"Business Verification is NOT the same as Meta Verified.",[508,533,534,539],{},[511,535,536,538],{},[382,537,505],{}," - Free. Verifies your business identity. This is what unlocks tier upgrades and most WhatsApp Business API features.",[511,540,541,544,545,548],{},[382,542,543],{},"Meta Verified"," - Paid monthly subscription. Gives you a blue checkmark on your profile, account support, and impersonation protection. It does ",[382,546,547],{},"not"," affect your messaging tier.",[375,550,551,552,554],{},"Make sure you're submitting ",[382,553,505],{},", not subscribing to Meta Verified.",[496,556,558],{"id":557},"option-2-hit-the-volume-quality-target","Option 2: Hit the Volume + Quality Target",[375,560,561,562,565,566,569],{},"Send messages to ",[382,563,564],{},"1,000 unique customers within a 7-day window"," while keeping a good ",[382,567,568],{},"quality rating"," (Green / High quality). Yellow or Red ratings will block the upgrade.",[571,572,573],"tip",{},"Option 1 is more reliable but takes time. Option 2 is faster if you're already actively blasting and have a clean audience.",[375,575,576],{},"Once you meet either condition, Meta upgrades you automatically - it re-evaluates roughly every 6 hours, so the upgrade often lands the same day you qualify.",[345,578,580],{"id":579},"climbing-past-tier-2","Climbing Past Tier 2",[375,582,583,584,586,587,590],{},"Business Verification and the 7-day target above only apply to leaving ",[382,585,414],{},". Once you're on ",[382,588,589],{},"Tier 2 (2,000)"," or higher, you don't repeat them - climbing happens on its own.",[375,592,593,594,597,598,601,602,605],{},"Your tier number ",[492,595,596],{},"is"," your rolling 24-hour sending capacity. Meta moves you up to the next tier automatically when, over the ",[382,599,600],{},"last 7 days",", you've started conversations with a healthy share of your current limit while keeping a ",[382,603,604],{},"Green quality rating",". It re-checks roughly every 6 hours.",[375,607,608],{},"In short: keep blasting a solid volume to a clean, opted-in audience, and your limit grows by itself - no extra paperwork needed.",[345,610,612],{"id":611},"how-to-keep-your-quality-rating-green","How to Keep Your Quality Rating Green",[375,614,615],{},"Quality rating drops when customers block you or report your messages as spam. To stay Green:",[508,617,618,624,630,636,642],{},[511,619,620,623],{},[382,621,622],{},"Only message customers who expect to hear from you."," Cold blasts to scraped lists is the fastest way to get reported.",[511,625,626,629],{},[382,627,628],{},"Use approved templates that feel personal."," Use variables for customer names and details.",[511,631,632,635],{},[382,633,634],{},"Don't over-blast."," Avoid sending the same campaign to the same audience repeatedly.",[511,637,638,641],{},[382,639,640],{},"Time your blasts well."," Don't send at 3 AM or during sensitive periods.",[511,643,644,647],{},[382,645,646],{},"Give an opt-out option."," Let customers reply STOP or UNSUBSCRIBE to leave your list.",[571,649,650,651,654],{},"Use the ",[382,652,653],{},"Slow"," pacing option in Blaster while your account is new or recovering quality. It spreads messages out and reduces the chance of getting flagged.",[345,656,658],{"id":657},"where-to-check-your-current-limit","Where to Check Your Current Limit",[375,660,661,662,665],{},"Go directly to the ",[382,663,664],{},"Messaging Limits"," page in WhatsApp Manager:",[375,667,668],{},[461,669,672],{"href":670,"rel":671},"https://business.facebook.com/latest/whatsapp_manager/messaging_limits",[465],"business.facebook.com/latest/whatsapp_manager/messaging_limits",[375,674,675],{},"This page shows your current tier, daily messaging limit, and quality rating for each phone number on your WhatsApp Business Account.",[375,677,678],{},[485,679],{"alt":680,"src":681},"Messaging Limits page in WhatsApp Manager","/screenshots/blaster/messaging-limits-page.png",[375,683,684],{},[492,685,494],{},[525,687,688,689,692],{},"If your quality rating drops to ",[382,690,691],{},"Red",", your messaging limit is temporarily lowered. Pause blasts immediately, fix the cause, and wait for your rating to recover before sending again.",[345,694,696],{"id":695},"common-questions","Common Questions",[698,699,701],"collapsible",{"name":700},"How long does it take to reach Tier 5 (unlimited)?","It depends on how fast you scale and how clean your audience is. Some businesses reach Tier 5 in a few months; others take longer. The key is consistent volume growth + a Green quality rating maintained across each tier.",[698,703,705],{"name":704},"Does ReplyLa decide my limit?","No. The limit is set by Meta and tied to your WhatsApp Business phone number. ReplyLa just sends through that number, so your Meta tier is what controls how many messages can go out.",[698,707,709],{"name":708},"What happens if I try to send more than my limit?","Messages above the daily limit will fail or be queued until the 24-hour window resets. ReplyLa will mark them as Failed and you'll see them in the campaign report.",[698,711,713,714,717],{"name":712},"Can I message customers who replied to me, even if I'm at my limit?","Yes. The tier limit only applies to ",[382,715,716],{},"business-initiated"," conversations (template messages). Replies to inbound messages within the 24-hour customer service window don't count.",[698,719,452,721,724],{"name":720},"What's the default messaging limit for a new account?",[382,722,723],{},"Tier 1 - 250 unique customers"," in a 24-hour window.",[698,726,728],{"name":727},"Can I increase my limit without Business Verification?","Yes. Business Verification is the faster and more reliable path, but it isn't required. You can also move up by hitting the volume + quality target (Option 2 above) - messaging enough unique customers while keeping a Green quality rating.",[698,730,732],{"name":731},"Do unsolicited messages affect my limit?","Yes. Messaging people who didn't opt in leads to user complaints, blocks, and spam reports. These drag down your quality rating and can get your messaging limit restricted.",[698,734,736],{"name":735},"Why should I avoid generic messages?","Generic, impersonal messages are more likely to be ignored or reported as spam, which negatively impacts your quality rating. Personalise each template with variables like the customer's name to keep engagement - and your rating - high.",[345,738,740],{"id":739},"whats-next","What's Next?",[508,742,743,749],{},[511,744,745,748],{},[461,746,66],{"href":747},"manage-campaigns"," - Track results and analytics for your blasts",[511,750,751,755],{},[461,752,754],{"href":753},"overview","Blaster Overview"," - Back to the Blaster overview",{"title":757,"searchDepth":758,"depth":758,"links":759},"",2,[760,761,762,763,768,769,770,771,772],{"id":347,"depth":758,"text":348},{"id":372,"depth":758,"text":373},{"id":388,"depth":758,"text":389},{"id":470,"depth":758,"text":471,"children":764},[765,767],{"id":498,"depth":766,"text":499},3,{"id":557,"depth":766,"text":558},{"id":579,"depth":758,"text":580},{"id":611,"depth":758,"text":612},{"id":657,"depth":758,"text":658},{"id":695,"depth":758,"text":696},{"id":739,"depth":758,"text":740},"Understand WhatsApp messaging tier limits and how to upgrade to send more messages per day.","md",null,{},{"icon":64},{"title":366,"description":779},"Learn how WhatsApp messaging tiers work and what you need to do to increase your daily blast limit.","AoHPENAlSZtODRqk2pIDBLIXLjprPXnDyO3_zhkVTNE",[782,784],{"title":56,"path":57,"stem":58,"description":783,"icon":59,"children":-1},"Step-by-step guide to creating and sending a WhatsApp broadcast campaign.",{"title":66,"path":67,"stem":68,"description":785,"icon":69,"children":-1},"View campaign results, track delivery metrics, and handle follow-ups."]